Last Updated: 13 April 2026

Privacy Policy

KSP Electronics (“we”, “us”, or “our”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights in relation to it. It applies to all users of kspelectronics.in and is compliant with India’s Digital Personal Data Protection (DPDP) Act 2023 and the Information Technology Act 2000.

1. Information We Collect

We collect the following categories of personal data:

• Identity & Contact: Name, email address, phone number, billing and shipping address.
• Transaction Data: Order details, purchase history, and payment method. We do not store card details — payments are processed via PCI-DSS compliant gateways.
• Technical Data: IP address, browser type, device identifiers, pages visited, and time on site (via cookies and analytics tools).
• Communication Data: Messages sent via email, contact forms, or WhatsApp.
• GST / Business Data: GSTIN and business name where provided for B2B invoicing.

2. How We Use Your Information

• To process and fulfil orders, including shipping and tracking.
• To send transactional communications (order confirmations, dispatch notifications, invoices).
• To respond to enquiries and provide customer support.
• To send promotional emails or offers (only with your consent; you can unsubscribe at any time).
• To improve our website, products, and services through analytics.
• To comply with legal and regulatory obligations.

3. Legal Basis for Processing

• Contractual necessity: To fulfil your orders and provide services.
• Consent: For marketing communications and cookies (where applicable).
• Legal obligation: For tax, GST, and regulatory compliance.
• Legitimate interest: To improve our website and prevent fraud.

4. Cookies

We use cookies and similar tracking technologies to enhance your experience:

• Essential cookies: Required for the website and shopping cart to function.
• Analytics cookies: Google Analytics — to understand how visitors use our site.
• Marketing cookies: Meta Pixel, Google Ads — to measure ad performance.

You can control cookies through your browser settings. Disabling cookies may affect certain site functionality.

5. Sharing of Your Information

We do not sell or rent your personal data. We may share it with:

• Logistics partners (Shiprocket, courier agencies) — to fulfil and track deliveries.
• Payment gateways (Razorpay, Cashfree) — solely to process payments securely.
• Email & CRM platforms (Brevo, FluentCRM) — to send communications you have opted into.
• Analytics providers (Google, Meta) — in anonymised or aggregated form.
• Legal authorities — when required by law or court order.

All third-party providers are contractually bound to handle your data securely and only for the purposes specified.

6. Data Retention

• Order and transaction records: 7 years (as required under Indian tax laws).
• Customer account data: Duration of your account plus 2 years.
• Marketing data: Until you withdraw consent or unsubscribe.
• Technical / log data: Up to 12 months.

7. Your Rights

Under the DPDP Act 2023 and applicable law, you have the right to:

• Access the personal data we hold about you.
• Correct inaccurate or incomplete data.
• Request erasure of your data (subject to legal retention obligations).
• Withdraw consent at any time for consent-based processing.
• Nominate a person to exercise rights on your behalf (as provided under the DPDP Act).

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data. Payments are processed through PCI-DSS compliant gateways. Our website uses SSL/TLS encryption.

9. Children’s Privacy

Our services are not directed to children under 18. We do not knowingly collect personal data from minors. If you believe a child has provided us with personal data, contact us immediately at [email protected].

10. Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy does not apply to those sites. We encourage you to read their respective privacy policies.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top reflects any changes. Continued use of our website after changes constitutes acceptance of the updated policy.

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